Company Sector: Fintech
Funding Secured: ~£120
Upside is a Fintech start-up with the mission to bring savings potential to the two-thirds of the world that are excluded from building savings. Upside helps generate a savings pot for consumers by making simple changes to the way they already spend their money. Upside’s cashback platform connects SMEs to new and existing customers in ways previously not possible. End consumers benefit from building up savings as they spend automatically. Their R&D project included the development of a first-to-market cashback and rewards machine for open banking transactions. In order to reliably pay cashback, Upside implemented a rule-driven matching algorithm allowing transaction strings to be matched based on confidence weighted rules. With the support of Granted Consultancy, Upside claimed on the costs of research and investigative data to understand variability and patterns in the development of their algorithm.
“Granted Consultancy was extremely knowledgeable and responsive throughout both the preparation, successful submission, and payment of our R&D Tax Credit claim. We look forward to working with Granted Consultancy in the future.” – Steve Fourie, Chief Operating Officer at Upside Saving.